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Feel Free to Grab a Směr Toy

Prague City Museum – Main Building (Muzeum hlavního města Prahy), Na Poříčí 52, Praha 8 - Karlín, 180 00


3. 10. 2017 – 8. 1. 2018

The event is dedicated to the Czech tradition of toy production.

The Směr Praha Cooperative Society was the leading Czech producer of toys and plastic products prior to 1989 which has defended its prominent position in the market to this day.

Over time, the best-selling products of Směr undoubtedly include the iconic board games such as Kloboučku hop (Jumping Cones), Blechy (Fleas), and Loyd’s ‘15’ as well as the ‘Roloped’ push bike. Furthermore, the plastic water toys such as the little duck, frog, and fish and the musical toy ‘Kazoo’ have been selling until now. Plastic models of all kinds of means of transportation are very popular among modellers.

Visitors will have a chance to view most of these iconic objects in the display case.

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